|
Press Release
FOR IMMEDIATE RELEASE
Sento announces contract expansion with leading health services provider
Additional revenue expected to be recognized during Q 2-4 of fiscal 2006
AMERICAN FORK, Utah - March 28, 2005 - Sento Corporation (Nasdaq: SNTO - News), a leader in right-channeling customer support solutions, today announced an expected $2.4 M in additional revenue and a two-year expansion to a contract with an existing customer in the health services industry.
When Sento's relationship with this client began in September 2003, it was notable in part because it marked a long anticipated expansion of Sento's outsourced customer support solutions into the health services sector. Prior to this relationship, Sento's contract partnerships had existed primarily in the technology industry space.
Today's announcement marks a two-year expansion of the agreement beyond its original end date of September 2005. The contract is expected to bring an additional $2.4 M in annual revenue to Sento, of which $1.8 M is scheduled be realized in the second, third and fourth quarters of fiscal 2006.
As with many of Sento's new and renewing customers, this organization is realizing substantial cost savings from the operational efficiencies it achieves by partnering with an outsourced call center. In addition, this company is achieving great success with right channeling through its own proprietary IVR (Interactive Voice Response) technology.
"In large part, this organization chose Sento because of the depth of our understanding and experience in right channeling," said Patrick O'Neal, president and CEO of Sento. "For the past six years, we have specialized in the advancement of our right-channeling platform. We're helping a number of medium-to-large enterprise customers save hundreds of thousands of dollars by deflecting their customers in a positive way to effective self-help service alternatives, which include web self-service, chat, and e-mail in addition to live phone support."
Sento's internal research indicates that by deflecting customers to attractive options for self-service, companies can generally expect to reduce their support costs by a minimum of 40 percent, and can often deliver exemplary support for a fraction of their traditional costs.
O'Neal also noted that in particular, this customer's success with Sento has further validated the company's growing strength in addressing non-technology customers in the healthcare and online retailing space.
SENTO PROFILE
Sento Corporation (www.sento.com) is one of the industry's most innovative providers of outsourced customer support services. Sento employs right channeling to create custom solutions that integrate live support with the company's best-in-class software solutions. Sento's Customer Choice PlatformSM allows customers to make choices in communication channels from a range of web-enabled self-service options with live support available at every critical point. Sento focuses on the inter-relationship among voice, chat, email, self-service and web forums. Sento targets its customer acquisition, customer service and technical support solutions to a diversified portfolio of clients in multiple vertical segments. Sento's solutions can provide value-added customer support at significant cost reductions when compared to other, traditional outsourced models. With operations in the U.S., The Netherlands, and France, plus partnerships in India and other low-cost regions, Sento provides customer support in 19 languages.
FORWARD LOOKING STATEMENTS
Statements in this press release, which are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements encompass Sento's beliefs, expectations, goals, hopes or intentions regarding future events. Words such as "expects," "intends," "estimates," "believes," "anticipates," "should" and "likely" also identify forward-looking statements. All forward-looking statements included in this release are made as of the date hereof and are based on information available to Sento as of such date. Sento assumes no obligation to update any forward-looking statement. Actual results could differ materially from those anticipated for a number of reasons, including, among others: the Company's stock price has historically been volatile; difficulties encountered in post-acquisition integration and operation of the acquired assets including retaining existing clients of the acquired company; variations in market and economic conditions; the effect on the Company's earnings of the repricing of options; the Company's dependence on its limited number of key clients; failure to renew existing client contracts for continuation of services; reduction in services requested by the Company's clients resulting in lower revenues for the Company; the Company's ability to complete negotiations and execute client agreements; risk of emergency interruption of the Customer Contact Solutions operations; and other unanticipated factors. Risk factors, cautionary statements and other conditions, which could cause actual results to differ from the Company's current expectations, are contained in the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-KSB, as amended.
Contact:
Patrick O'Neal
President, Chief Executive Officer and Director
Sento Corporation
801-772-1417
pat_oneal@sento.com
Anthony J. Sansone
Chief Finance Officer and Corporate Secretary
Sento Corporation
801-772-1410
tony_sansone@sento.com
Brokers and financial industry members
Laurie S. Roop
President, Shareholder Relations
435-652-3884
laurie@shareholder-relations.net
|
|
|
|
