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Press Release
FOR IMMEDIATE RELEASE
Sento Corporation Secures Customer Support Contract with $6M in Estimated Annual Revenue
AMERICAN FORK, Utah - October 28, 2003 -Sento Corporation (Nasdaq: SNTO - news) has signed a 12-month customer support contract with a leading Internet retailer that Sento estimates will generate $6M in annual revenue.
This retailer, whose name we are required to keep confidential, will utilize Sento's Customer Contact Center in American Fork, UT to provide inbound customer support and sales. The 12-month contract with expected revenues of approximately $6 million gives Sento the opportunity to handle approximately 200,000 calls per month.
Patrick O'Neal, Sento President and CEO said, "This agreement represents Sento's expansion into yet another new business sector, the retail market. Because this company's business is expanding exponentially we are very pleased that we have been chosen to fill a critical need as we head into the holiday season and beyond. Sento's ability to respond quickly along with our reputation for quality service provided by quality people continues to fuel our growth. While our initial client focus has been technology-oriented companies, a segment in which we continue to excel, this new contract reflects the acceptance of our expanded vision and experience for customer relationship management services."
SENTO PROFILE
Sento Corporation (www.sento.com) is one of the industry's most innovative providers of outsourced customer support services. Sento employs right channeling to create custom solutions that integrate live support with the company's best-in-class software solutions. Sento's Customer Choice PlatformSM allows customers to make choices in communication channels from a range of web-enabled self-service options with live support available at every critical point. Sento focuses on the inter-relationship among voice, chat, email, self-service and web forums. Sento targets its customer acquisition, customer service and technical support solutions to a diversified portfolio of clients in multiple vertical segments. Sento's solutions can provide value-added customer support at significant cost reductions when compared to other, traditional outsourced models. With operations in the U.S., The Netherlands, and France, plus partnerships in India and other low-cost regions, Sento provides customer support in 19 languages.
FORWARD LOOKING STATEMENTS
Statements in this press release, which are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements encompass Sento's beliefs, expectations, goals, hopes or intentions regarding future events. Words such as "expects," "intends," "estimates," "believes," "anticipates," "should" and "likely" also identify forward-looking statements. All forward-looking statements included in this release are made as of the date hereof and are based on information available to Sento as of such date. Sento assumes no obligation to update any forward-looking statement. Actual results could differ materially from those anticipated for a number of reasons, including, among others: the Company's stock price has historically been volatile; difficulties encountered in post-acquisition integration and operation of the acquired assets including retaining existing clients of the acquired company; variations in market and economic conditions; the effect on the Company's earnings of the repricing of options; the Company's dependence on its limited number of key clients; failure to renew existing client contracts for continuation of services; reduction in services requested by the Company's clients resulting in lower revenues for the Company; the Company's ability to complete negotiations and execute client agreements; risk of emergency interruption of the Customer Contact Solutions operations; and other unanticipated factors. Risk factors, cautionary statements and other conditions, which could cause actual results to differ from the Company's current expectations, are contained in the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-KSB, as amended.
Contact:
Patrick O'Neal
President, Chief Executive Officer and Director
Sento Corporation
801-772-1417
pat_oneal@sento.com
Anthony J. Sansone
Chief Finance Officer and Corporate Secretary
Sento Corporation
801-772-1410
tony_sansone@sento.com
Brokers and financial industry members
Laurie S. Roop
President, Shareholder Relations
435-652-3884
laurie@shareholder-relations.net
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