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Press Release
FOR IMMEDIATE RELEASE
Sento Shareholders Elect Phillip J. Windley To Board
Former CIO for State of Utah Adds Technical Depth to Sento Board
AMERICAN FORK, Utah - November 10, 2003 -Sento Corporation, the leading provider of integrated, multi-channel customer support, is proud to announce that Phillip J. Windley has agreed to join the company's board of directors.
Phillip J. Windley is a nationally recognized expert in using information technology (IT) to add value to the business. Dr. Windley regularly consults with businesses on interoperability, Web services, XML, digital identity, system architecture, and technology organization.
Windley most recently served as Chief Information Officer in the Office of the Governor for the State of Utah where he was responsible for vision, strategy, direction, guidelines, policies, planning, coordination and oversight of IT for the executive branch agencies statewide. Prior to his appointment as State CIO, Dr. Windley was Vice President of Product Development and Operations at Excite@Home, an early provider of broadband Internet services and CTO for iMALL.com where he led a large multidisciplinary team of engineers, system administrators and product managers in creating large-scale eCommernce services for tens of thousands of small and medium sized businesses. Windley is also a former Professor of Computer Science at Brigham Young University where he conducted research in large scale, enterprise networked applications and formal methods of hardware design.
Patrick O'Neal, Sento President and CEO said, "As Sento continues to expand and improve our Customer Choice PlatformSM it was felt that adding to our internal knowledge base of IT expertise was in order. Dr.Windley is uniquely qualified to contribute to Sento's board deliberations as we continue to discuss technology's role in Sento's future. We believe that his leadership in the field of business utilization of applied technology will help keep Sento on the cutting edge of self-service customer support."
SENTO PROFILE
Sento Corporation (www.sento.com) is one of the industry's most innovative providers of outsourced customer support services. Sento employs right channeling to create custom solutions that integrate live support with the company's best-in-class software solutions. Sento's Customer Choice PlatformSM allows customers to make choices in communication channels from a range of web-enabled self-service options with live support available at every critical point. Sento focuses on the inter-relationship among voice, chat, email, self-service and web forums. Sento targets its customer acquisition, customer service and technical support solutions to a diversified portfolio of clients in multiple vertical segments. Sento's solutions can provide value-added customer support at significant cost reductions when compared to other, traditional outsourced models. With operations in the U.S., The Netherlands, and France, plus partnerships in India and other low-cost regions, Sento provides customer support in 19 languages.
FORWARD LOOKING STATEMENTS
Statements in this press release, which are not purely historical, are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements encompass Sento's beliefs, expectations, goals, hopes or intentions regarding future events. Words such as "expects," "intends," "estimates," "believes," "anticipates," "should" and "likely" also identify forward-looking statements. All forward-looking statements included in this release are made as of the date hereof and are based on information available to Sento as of such date. Sento assumes no obligation to update any forward-looking statement. Actual results could differ materially from those anticipated for a number of reasons, including, among others: the Company's stock price has historically been volatile; difficulties encountered in post-acquisition integration and operation of the acquired assets including retaining existing clients of the acquired company; variations in market and economic conditions; the effect on the Company's earnings of the repricing of options; the Company's dependence on its limited number of key clients; failure to renew existing client contracts for continuation of services; reduction in services requested by the Company's clients resulting in lower revenues for the Company; the Company's ability to complete negotiations and execute client agreements; risk of emergency interruption of the Customer Contact Solutions operations; and other unanticipated factors. Risk factors, cautionary statements and other conditions, which could cause actual results to differ from the Company's current expectations, are contained in the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-KSB, as amended.
Contact:
Patrick O'Neal
President, Chief Executive Officer and Director
Sento Corporation
801-772-1417
pat_oneal@sento.com
Anthony J. Sansone
Chief Finance Officer and Corporate Secretary
Sento Corporation
801-772-1410
tony_sansone@sento.com
Brokers and financial industry members
Laurie S. Roop
President, Shareholder Relations
435-652-3884
laurie@shareholder-relations.net
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